We are seeking a talented and driven Ads & Social Media Expert to lead our digital marketing and client engagement initiatives. In this role, you will be responsible for developing and managing high-impact online advertising campaigns, building an engaging social media presence, and directly coordinating with clients to ensure the success of their digital strategies.

Key Responsibilities:

• Plan, launch, and optimize paid advertising campaigns across platforms such as Facebook, Instagram, Google Ads, and others.
• Develop and maintain a consistent and strategic content calendar for social media platforms (e.g., Facebook, Instagram, LinkedIn, TikTok, etc.).
• Create compelling ad copies and social media content that drive engagement and conversions.
• Monitor, analyze, and report on the performance of ads and social media initiatives using analytics tools.
• Collaborate with internal teams and directly with clients to understand their goals, present campaign performance, and refine strategies.
• Stay updated with digital marketing trends, platform updates, and best practices to ensure strategies remain innovative and effective.
• Maintain excellent client relationships by providing timely updates, insights, and recommendations based on campaign data.

• Must possess at least a Bachelor’s Degree in Marketing, Communications, Advertising, or any related field.
• Proven experience in managing and optimizing successful online advertising campaigns (please provide examples or portfolio if available).
• Strong knowledge of major social media platforms and how to effectively leverage each.
• Excellent copywriting skills with the ability to craft clear, engaging, and persuasive content for both ads and organic posts.
• Strong analytical mindset; able to interpret data and derive actionable insights.
• Excellent communication and interpersonal skills; able to build trust and rapport with clients.
• Highly organized, self-motivated, and detail-oriented.

Preferred Skills (Not Required but a Plus):

• Familiarity with tools like Meta Business Suite, Google Analytics, Canva, Buffer, or similar.
• Experience working in a client-facing or agency environment.