Head of Marketing

MetroMart

Negotiable
On-site - Makati1-3 Yrs ExpBachelorFull-time
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Job Description

Description

Company Description

MetroMart is the #1 online grocery platform in the Philippines. We are partnered with the largest supermarkets in the Philippines and over 300 specialty stores, including Robinsons Supermarket, Landmark, S&R, The Marketplace, Shopwise, All Day Supermarket, Pet Express, True Value, Handyman, Toy Kingdom and many more. Our service is present nationwide in 77 cities.


Role Description

  • Develop key online and offline partnerships for branding and acquisition through affiliate and short-term promotional events.
  • Brand & Marketing communications on various platforms and channels (traditional and new media).
  • Online marketing responsibilities are not limited to digital optimization on Google Adwords, Facebook and social media.
  • Offline marketing responsibilities are not limited to partnerships, events, creative communications and public relations.
  • Identify, evaluate, and assess strategic business opportunities via consumer and industry related market/data research and trends and platforms.
  • Work closely with the business development team to lead and develop the ATL/BTL marketing strategy, operation, and KPI achievement aligned with business objectives for both short- and long-term goals.
  • Oversee and manage the execution of marketing calendar plans and channel budgets.
  • Regularly monitor and analyze performance metrics of marketing campaigns and build processes of increasing efficient return on marketing dollars through data-driven decision-making.
  • Develop a strong understanding of the groceries industry and its key drivers
  • Produce engaging and creative content to be distributed across all our owned, earned, and bought channels.


Qualifications

  • Bachelor's degree in related discipline
  • At least 4 years of experience in overall Marketing
  • Proven ability to influence & collaborate with cross-functional teams
  • Strong analytical and quantitative skills; ability to use hard data and metrics to back up assumptions, recommendations, and drive actions
  • Ability to work in a fast-paced, deadline-driven, execution-oriented and challenging work environment
  • Proficiency using advanced Excel, PowerPoint
  • Excellent command of English both verbal and business writing
  • Good presentation skills in English

Requirements

Please refer to job description.

Strategic PlanningTeam LeadershipDigital MarketingBrand ManagementData AnalysisMarket ResearchBudget ManagementCommunication SkillsCampaign Development
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Boss

HR ManagerMetroMart

Working Location

Avalu residences, 4984 P. Guanzon street, Poblacion, Makati, Metro Manila, PH

Posted on 27 April 2025

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