1. Develop, plan, and create compelling content for TikTok and Instagram, aligning with the latest beauty trends and brand messaging.
2. Stay updated on beauty & skincare trends in the Philippine market to create content that resonates with our audience.
3. Analyze content performance using data-driven insights and optimize for better engagement and reach.
4. Collaborate with the marketing team to ensure a consistent brand voice across all content.
5. Engage with our online community, responding to comments and fostering brand interactions.
6. Experiment with new content formats and storytelling techniques to drive growth and engagement.
7. If applicable, leverage your personal social media presence to amplify brand content.

Job Requirements:

1) 1-2 years of experience in content creation, social media, or digital marketing within the beauty or lifestyle industry.

2）Strong understanding of TikTok and Instagram trends, algorithms, and engagement strategies.

3）Passion for beauty and skincare, with knowledge of the Philippine beauty market.

4）Data-driven mindset with the ability to analyze content performance and adjust strategies accordingly.

5）Creative and strategic thinker with content planning skills.

6）Hands-on experience in video editing, photography, and graphic design is a plus.

7）A personal social media presence with an engaged following is an advantage.