• Ensure the consistent application of all branding guidelines, brand programs, and company activities.
• Ensure stakeholder adherence to brand standards and regulatory requirements.
• Develop and execute campaigns that enhance brand awareness, recognition, and customer retention.
• Prepare an annual branding plan, subject to evaluation by the Head of Marketing (HOM), to support the sales goals of the Business Units (BUs).
• Promote both internal and external customer awareness of projects and strengthen relationships to support the brand.
• Assess marketing campaigns, implement necessary improvements, and report results to Management.
• Prepare the proposed marketing budget based on the marketing plan and submit expense reports for executed activities.
• Perform additional duties as required.

Qualifications:

Education: Bachelors degree in Marketing, Advertising, Management, Communications, or a related field.

Experience: 2-4 years in branding, marketing, communications, public relations, or similar fields. Experience with strategic communications, messaging, and cam

Skills Requirements:

• Functional/Technical Skills:
• Project and people management
• Time management
• Customer journey mapping
• User experience design
• Risk-based thinking
• Confidentiality handling
• Basic office software proficiency

Personal Attributes:

• Strong verbal and written communication
• Data-driven and critical thinker
• Highly organized and detail-oriented
• Ability to multitask
• Team player, but can work independently
• Quick learner

Please refer to job description.