Responsibilities
- Responsible for user growth, activities, and platform infrastructure design of DEX products.
- Optimize platform functionality and identify growth opportunities by conducting market research, competitor analysis, and analyzing user behavior data and feedback, while formulating data-driven growth strategies.
- Collaborate across departments such as operations, marketing, and business development to develop and design growth projects, including KOL/community partnerships and marketing activities.
- Continuously monitor industry trends, emerging growth strategies, and competitor movements in line with DeFi trends to design innovative growth solutions that enhance product competitiveness and user engagement.
- Optimize and improve platform infrastructure features to enhance user interaction experience and retention rates.
Job Requirements
- Bachelor's degree or above, with more than 3 years of experience as a Growth Product Manager in the internet or blockchain industry, with practical cases of growth in DEX/CEX/DeFi products preferred.
- Familiarity with the cryptocurrency industry, proficient in on-chain trading products (Spot, Perp, cross-chain) and mainstream public chain ecosystems (Ethereum, BSC, Solana, etc.).
- Proficient in growth methodologies and operational strategies in the blockchain industry, with experience in zero-to-one growth and event projects preferred.
- Excellent cross-departmental communication and facilitation skills, capable of coordinating technical, operational, and marketing teams for efficient collaboration.
- Results-oriented, data-sensitive, with a strong drive for self-motivation and ownership.
- Ability to adapt to the rapidly changing blockchain industry, with innovative thinking and quick learning capability.
Product DesignUser ResearchProduct Planning