Develop, implement, and manage our social media strategy  

- Create content calendars and schedulers  

- Define the most important social media KPIs  

- Write creative, engaging captions for all social media posts  

- Engage with followers and likes proactively to create further engagement across networks and achieve growth  

- Manage and oversee social media content  

- Measure the success of every social media campaign  

- Stay up to date with the latest social media best practices and technologies  

- Use social media marketing tools such as SmarterQueue, Heropost, Facebook, Instagram, etc.  

- Attend educational conferences  

- Work with copywriters and designers to ensure content is informative and appealing  

- Collaborate with Marketing, Sales, and Product Development teams in different industries  

- Monitor SEO and user engagement and suggest content optimization  

- Communicate with industry professionals and influencers via social media to create a strong network  

- Hire and train others on the team as directed  

- Provide constructive feedback  

- Adhere to rules and regulations  

- Present to Senior Management  

- Be creative and brilliant  

2+ years of experience as a Social Media Specialist or similar role  

- Social Media Strategist using social media for brand awareness and impressions  

- Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, YouTube, Instagram, Google, and other social media best practices  

- Understanding of SEO and web traffic metrics, Geo Tagging, etc.  

- Experience with audience and buyer persona research  

- Good understanding of social media KPIs  

- Familiarity with web design and publishing  

- Excellent multitasking skills  

- Great leadership skills  

- Critical thinker and problem-solving skills  

- Team player  

- Good time-management skills  

- Great interpersonal, presentation, and communication skills  

- Attention to detail  

- Great verbal and written communication skills